Basan Online: One-stop Shop for all Financial Needs

CIO Vendor Capital Market provides an efficient platform for investors for their long-term investment plans and helps in the optimal financial intermediation process. Technology has brought in several fundamental and structural changes in Capital Market in terms of connecting the participants and stakeholders to trade the securities like bonds, stocks etc. However, Capital Market is always uncertain and vulnerable. Therefore, investing without proper research on the market conditions is considered a risky business. Hence, participants of capital market are on the lookout for consultants who could provide them strategic assistance with latest technology solutions to help them achieve their financial goals.

Basan Online, an online stock broking and share trading company headquartered at Hyderabad has been giving a leg-up to the capital market investors since 2007 by providing technology enabled services for the financial and investment problems. Basan provides personalized and tailored financial solutions to its clients and empowers them with technology for electronic trading, thereby helping them broker a deal much quicker. “We combine our experience with domain expertise to deliver practical and strategic business solutions to our clients. We help investors recognize the huge potential of the capital market by analyzing regulatory compliances of SEBI. We are determined to provide value for money to our customers by offering quality investment services based on our fundamental research reports. Apart from Equity Broking Services, we also provide Portfolio Management Services, Merchant Banking and Financial Consultation services,” informs Basanth Agarwal, Director.

Improving the investment decision making
The impact of technology on the operations of the capital market investors is immense and digital technologies have enhanced the decision making of investors by analysing the market situation. Basan has designed in-house Trading Application that provides e-KYC registration and modification features for the clients. The company also provides robust Risk Management System to mitigate
the risks for profitable trading by improving the quality of the investment decision making.


We combine our experience with domain expertise to deliver practical and strategic business solutions to our clients. We help investors recognize the huge potential of the capital market by analyzing regulatory compliances of SEBI


Helping clients get financing
For long-time investors, the company has launched the concept of ‘Small investments-Systematic investments’ planning on monthly basis. Based on the research reports on economic conditions and analysis of market, the company helps these investors identify the debtfree firms and provides assistance to plan their future financial investments.
Sanjay Agarwal, Chairman
Basan is the direct market sales agent for a couple of companies that provide hassle-free loans for housing and personal purposes. The company helps its clients get loans against their shares, through NBFC Company.

“We are working on latest technologies to develop innovative BOT application that will identify and resolve the customer queries and help in accessing the client’s portfolio on regular basis. We are planning to integrate all financial needs such as Equity investments, Mutual Funds Investment, Insurance needs, Loans, credit-rating access on a single application to simplify the financial operations for our clients,” concludes Basanth.